Writing a successful newsletter
0.5 Hours Formal CPDUse 3 Coins
This short eLearning course will ensure your newsletter emails stand out and adhere to best practice to avoid being a nuisance.
Newsletters involve specific editorial and graphic rules, as well as technical and legal constraints. Being able to master these will help your emails stand out and avoid being swiftly deleted.
This course demonstrates the step-by-step process for designing and implementing an effective newsletter.
- All professionals wishing to implement a newsletter.
This e-learning course contains the following:
- Defining your project: the objectives of a newsletter
- Identifying and using the criteria to encourage recipients to open your newsletter
- Using the rules to facilitate quick reading
- Optimising your choice of newsletter distribution methods